WAC Madrid Chapter

Leading Advertising Excellence in Spain

Madrid, Spain's capital and largest city, is a vibrant center of culture, commerce, and creativity. The WAC Madrid Chapter helps businesses optimize their advertising investments across traditional and digital platforms in this dynamic market.

Advertising Audits & Performance Improvement

See What's Working. Fix What's Not. Grow Smarter.

In Madrid's dynamic advertising landscape, businesses invest in campaigns targeting diverse demographics across the capital. The World Advertising Council Madrid Chapterprovides independent auditing services that analyze every aspect of your advertising — from Gran Vía billboards and metro advertising to complex digital strategies — to identify inefficiencies and performance gaps.

🏙️ Billboard & Outdoor Advertising Auditing

Our Billboard Audit Teams conduct evaluations across Madrid's key areas including Gran VĂ­a, Puerta del Sol, and major districts, assessing location efficiency, message clarity for Spanish audiences, ROI estimation, and brand impact in the Spanish market.

💻 Digital Advertising Auditing

Madrid's digital advertising market is one of Spain's largest. WAC Madrid's Digital Audit Division evaluates campaigns across all major platforms, assessing targeting accuracy for Spanish demographics, creative effectiveness, conversion tracking, budget allocation, and compliance with GDPR and Spanish regulations.

🌐 Social Media Campaign Auditing

Our audit uncovers true engagement quality, community sentiment across Madrid's diverse demographics, and content-to-conversion paths for the Spanish market.

⚙️ How WAC Madrid Chapter Helps You Improve

After completing your audit, our Madrid team activates improvement systems including data-driven methodologies, advanced technologies, and growth systems tailored to the Spanish market.

📈 Your Results, Quantified

15–30%

improvement in ad ROI within 90 days

25%

reduction in wasted spend

Partner with WAC Madrid Chapter

Join businesses and agencies in Madrid working with the World Advertising Council.